Work In Progress Seminar
Celebrity Blogs in Singapore
Dr Jolynna Sinanan & Dr Connor Graham
22nd October 2014, 6pm
Master’s Common Lounge
Register at dev-tembusu-nus.pantheonsite.io
In Recent years there has been a proliferation of self-proclaimed celebrity bloggers in Singapore, from the experienced to the debutant. Many of these blogs are widely read by Singaporeans,provoking the question: why? In previous work we have explored the appeal and influence of these blogs through focusing on aesthetics and content. Now we turn our attention to the audience. Our aim is to uncover the influence and politics of these blogs. What does the nature of this influence tell us about the role of consumption in Singapore society?
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